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Web Analytics - Lead Source Conversions

Create and Track Campaigns and Lead Source Conversions

analytics-lead-parametersCategorize your lead sources, allowing for tracking at as general or granunular a level as required. Create links to key pages using argument / value parameters (i.e. Source=Google) and apply these links to external lead sources.

Incoming lead sources with Hot Banana Lead Source parameters are then able to be tracked either internally through the Hot Banana Lead Reporting console, or tagged and tracked in your analytics vendor of choice.

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Lead Reporting

Built in Lead Reporting allows tracking of External Lead Sources generated by Hot Banana. Generate Reports by date based on Lead Parameter, Lead Source or Destination page.

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