RSS Feed Import Manager
Keep visitors up to date with relevant external news and content. The RSS Feed Import Manager allows clients to pull in a published RSS Feed easily from a 3rd party site.
RSS is short for RDF Site Summary or Rich Site Summary, an XML format for syndicating Web content. A Web site that wants to allow other sites to publish some of its content creates an RSS document and registers the document with an RSS publisher. A user that can read RSS-distributed content can use the content on a different site. Syndicated content includes such data as news feeds, events listings, news stories, headlines, project updates, excerpts from discussion forums or even corporate information.
RSS was originally developed by Netscape.
Also RSS allows you to promote your content to other Web properties. This makes RSS a useful addition to your marketing initiatives as it can:
- Drive traffic to your content
- Increase e-commerce Target product information feeds to meet customer needs and interests.
- Extend advertising and branding Readers perusing your headlines on a regular basis helps keep your brand top of mind.
- Distribute corporate communications, press releases, and investor relations content
